Online Review Tools are a great way of building up trust among visitors online. Used quite frequently by digital marketers because of the well-known Google Stars, these tools can have a positive effect on Google Rankings. This kind of customer feedback tool also influences purchasing behavior seeing as how more than half of customers look at reviews before purchasing a product or service. One of the hindrances of online review tools, however is that all reviews (positive or negative) are shared publicly with your visitors. It is a useful kind of tool, but for project purposes we need an “empty” system – with possibility to add actors and to create and review innovations. Most of checked tools are integrated into big systems in which customers can write reviews on any product or company (in that systems). A part of them also are a remainders to write a review. And of course they have a price.
Type: Online review tools Ease of Use for customer: Medium Ease of administration: Medium Customization, native language: High Advantages: Universal Disadvantages: Can be used on finished or almost finished product Most relevant to actors: Business; Academia; Senior citizens Purpose: Assessment (examples); Networking
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